Bellingham, star value
In football in the 4.0 era, a player can become famous in just a few minutes at the age of 15, if the coach puts him on the field in a match in a top tournament. But for that name to truly become a star is not a simple process. Jude Bellingham is creating a fever, with core values to create success.
Talent, effort and character have created a beloved star.
1. In just a few months, Jude Bellingham transformed himself from a young star into the world’s top superstar. Not just the transfer contract from Dortmund to Real Madrid, but what this “boy” who just turned 20 can do. Scoring 14 goals in his first 15 matches for Real Madrid, Bellingham broke all records of legends at a legendary club. Only 20 years old, Bellingham carries the greatest football team in the world on his shoulders. What’s going on? Is football now “rejuvenated” to this extent?
It is true that the “ripe” age of a player is now decreasing very clearly. A star can shine when he is only 16 or 17 years old, but it is hard to believe that there is a case like Bellingham. And it’s not like Bellingham is famous now, but this English player’s journey to the top seems to have been prepared for a long time.
At just 7 years old, Bellingham was training at Birmingham Club. The boy persevered there for 9 years and then became… the symbol of the club. It sounds strange but it’s true. When he was 14 years old, Bellingham played for the U18 team. When he was 15 years old, he scored goals and excelled in the U23 team. At just 16 years old, Bellingham has shown superior skills, receiving a salary of 145 pounds per week because he is not yet old enough to sign a professional contract (17 years old). But from that moment on, Bellingham was fully equipped with the ingredients to become a star. With the support of parents – Ms. Denise and Mr. Mark, combined with the Birmingham Club, Bellingham is invested equally in all areas: culture, communication skills, classes… speaking, teaching. moral and especially physical. After just two months since starting his professional contract in July 2019, Bellingham grew 2.5 cm taller and grew from 1m70 to 1m86 in just over a year.
2. Bellingham is considered a treasure for Birmingham, although they know that the day Bellingham debuts for the first team is when they can lose this player at any time. But who knows, Bellingham’s stature needs to shine in larger places. Only playing for Birmingham in just 44 matches, Bellingham left a huge mark, so big that the club is retiring Bellingham’s shirt number 22 forever. Even in 2022, a newly built bridge in downtown Birmingham, 150m long, with an investment of nearly 10 million pounds, is also named “Bellingham Bridge”. Many people laughed because they thought it seemed a bit ridiculous to give so many privileges to a teenage player. But time has shown that the club and the city of Birmingham have clearly seen Bellingham’s talent and potential for development beyond imagination.
After 44 matches, Bellingham left Birmingham for Dortmund for £22 million. This was a rather strange decision because at that time, Mr. Mark and Ms. Denise had refused invitations from many big clubs in England such as Man Utd, Chelsea, Liverpool… Mr. Mark, a police sergeant with 24 years of service, service and is also a great striker in the amateur tournament. More than anyone else, he wants his son to take the surest steps. Ms. Denise took on the task of bringing Bellingham to Dortmund, both as a caregiver, supporter, and representative for her son, who was only 17 years old at the time. Bellingham is not afraid to reveal that he was teased and teased by his friends because he was so big that he still had his mother by his side to take care of every little thing, from meals to sleep, driving to practice, even… bed covering.
Other young stars may have lost their composure and become delusional because of the early glory, but it was his family that helped Bellingham clearly realize that his journey was just beginning. And Dortmund is the perfect cradle for a young player to practice and stay away from temptation. Dortmund keeps Bellingham away from the media, from digging into his personal life, and only focuses on football. Talking about his father, Bellingham affirmed that he can idolize Rooney, Zidane… but Mr. Mark is the one who created the player Bellingham is today. Bellingham even admitted that he not only took inspiration from his father through matches, but also learned his scoring skills from Mr. Mark – a striker who scored more than 700 goals in about 900 matches in the amateur league.
Although only 20 years old, Bellingham has already made his mark from club to national team. (Photo in article: Getty)
3. Talent, focus and effort make Bellingham, but character is what makes a beloved star. From Birmingham to Dortmund and when he came to Real Madrid for a price of up to 103 million euros, Bellingham still kept the habit of “going to work”. When Real Madrid players were each sponsored a luxury car, Bellingham was still picked up by his mother, took a technology taxi to the training ground, and even took the bus. Bellingham is always close to the fans, celebrating goals in a simpler way, extending his arms towards the stands. And Real fans also sang to Bellingham with The Beatles’ song, his true name “Hey Jude”.
And at that time, Bellingham was not only an admired superstar, but also a valuable asset for Real Madrid, a huge money-making machine. Just a few months after arriving at Real, Bellingham’s number 5 shirt was 10 times higher than the number of shirts sold by another superstar on the team, Vinicius. Even before signing the contract with Bellingham, Real prepared a strong communication plan, covering and connecting with stars, from Vinicius, Camavinga, the “coolest” players on the team to even tennis stars. Carlos Alcaraz. Bellingham’s social media following has more than doubled, to a total of about 60 million. And Real’s investment brought worthy results, thanks to Bellingham’s professionalism and personality. According to the agreement between Real and Bellingham, the split ratio from image rights will be 50/50. But, perhaps not long from now, Real will soon recoup what it invested in the British superstar. Not to mention his outstanding achievements on the field.
And clearly, that is the core value, the sustainable value of a star of the 4.0 era. Family values and seriousness on the journey to the top.
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